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October 15, 2004

Young Alum Happy Hour - October 15

Fall is here... which means it's time for another semester, baseball playoffs, and of course an October MIT Young Alum Happy Hour.

Take a break from work/school and come on out to Irish Pub in Center City Philly next Friday, October 15 at 6 PM for good company and good beer.

Irish Pub
2007 Walnut Street
(20th and Walnut)

Be sure to invite your friends.

Posted by at 06:00 PM

October 20, 2004

MIT Sloan on the Road

The MIT Sloan School is coming to town!

You and your significant other are invited to attend any event hosted by MIT Sloan Admissions. "MIT Sloan-on-the-Road" receptions include a presentation of the goals and character of the MBA Program and offer a chance to talk with the people who know MIT Sloan the best — MBA Admissions staff and alumni.

The program begins with a 30-minute presentation about the MIT Sloan MBA Program, followed by brief introduction and comments from MIT Sloan MBA alumni and questions from the audience. This is an excellent opportunity to learn about the MIT Sloan MBA Program from people who know it best --alumni and members of the MIT Sloan MBA Program staff.

Ritz Carlton Philadelphia
Ten Avenue of the Arts
Philadelphia, PA 19102
Event Date: Wednesday, October 20, 2004 6:30 PM - 8:30 PM
RSVP: Wednesday, October 20, 2004 6:00 PM Please click here to register.
Phone: (617) 258-5434
Email: adcom@sloan.mit.edu
Web: http://mitsloan.mit.edu

Posted by webmaster at 06:00 PM

October 21, 2004

Musings about Mathematical Models and the Music Market

Our very own Peter Fader will be talking about his controversial work with the music industrial and its relationship with file sharing.

When: Oct 21, 2004 6:30 p.m. until 9 p.m.
Where: Elephant and Castle Pub, 1800 Market Street, Philadelphia
Price: $25
Contact: Rob Rowello, robert.rowello.mba1999@alum.mit.edu
RSVP: Please click here

Professor Fader’s research centers around building formal models of sales patterns and customer behavior in a number of different contexts. Recently, he has been focusing much of his efforts on the music industry. Not only has he constructed a variety of models in this area, but he has also been involved in controversial topics, such as the different roles (positive and negative) that file-sharing may play in influencing music purchasing. He will discuss some of his experiences in this area (including some of his old MIT coursework and class projects), along with brief overviews of some of his published work and ongoing projects.

Peter S. Fader is the Frances and Pei-Yuan Chia Professor of Marketing at the Wharton School of the University of Pennsylvania. He joined the faculty in 1987 after receiving his PhD at MIT. His research focuses on using data generated by new information technology, such as retail point-of-sale scanners and the Internet, to understand consumer preferences and to assist companies in fine-tuning their marketing tactics and strategies. Recent projects include predictive and explanatory models for electronic commerce (e.g., forecasting models for website usage and purchasing behavior) consumer packaged goods industries (e.g., models of new product trial and repeat purchasing patterns), and the music industry (e.g., understanding the role of radio airplay in generating album sales).

Professor Fader has been published in numerous professional journals and is an editorial board member for four leading Marketing journals (Journal of Marketing Research, Marketing Science, Journal of Interactive Marketing, and Marketing Letters). His teaching interests include Marketing Management, Marketing Research, and a new course, ?Applied Probability Models in Marketing.? He has won many teaching awards both at the undergraduate and MBA levels. He regularly teaches in a variety of executive education programs at Wharton's Aresty Institute, and he works closely with several industry associations in order to improve managerial practices for the formal, quantitative analysis of marketing data.

Current papers, course syllabi, and other materials are available at http://www.petefader.com.

Posted by webmaster at 06:30 PM